The Italy-America Chamber of Commerce recently signed an agreement with Centro Estero of the Piemonte Region to launch a new project – “Made in Piemonte Luxury & Design”.
The initiative will take place from September 21st till September 25th, 2020 and it aims to assist furniture manufacturing companies located in the Piedmont region (Northern Italy) that want to present their products in the US market.
The Chamber will select 2 US buyers among architects, interior designers and furniture distributors and it will organize a webinar to explore more in details the US market and how it is evolving. The 2 invited buyers will have the chance to participate as speakers and to discuss their view with the Italian companies attending the event.
Subsequently there will be a session of virtual one to one b2b meetings between the US buyers and a group of selected furniture producers from Piedmont.
This collaboration will continue when the borders will re-open once the Covid18 emergency will be over. Next year there will be a bigger event and buyers from the Southeast will be invited to a trip to discover new producers in Piedmont and visit their factories.
If you are a professional from the furniture sector and you are interested in being a protagonist of this initiative, please send an email with your contact information to